Today, all progressive organizations clearly understand that employee communication on social media can positively influence marketing, sales, and talent attraction results. But is any kind of employee communication beneficial? Personal…
It’s been nearly 5 years since I started Persona Cognita, a personal branding and employee advocacy company that transforms employees into ambassadors and helps founders, entrepreneurs, executives, and leaders achieve…
We often hear advice on what we should do to increase our own or our organization’s visibility: when to post content, what works and what doesn’t, whether we should use…
