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  • Employee Advocacy

Why employee advocacy in summer is an untapped opportunity for organizations

  • Viktorija JuškelėViktorija Juškelė
  • 2025-08-20

According to a LinkedIn survey, 58% of employees worldwide plan to seek a new job in 2025. While employee turnover presents challenges for organizations, it also opens up new opportunities…

  • Personal branding

Personal branding is more than meets the eye: 5 theories that explain the brand called YOU

  • Dominyka VenciūtėDominyka Venciūtė
  • 2025-06-24

It has been nearly a decade since I began exploring personal branding. While training companies on how their leaders and employees can leverage personal branding, and consulting professionals, I have…

  • Personal branding

What do I usually tell sceptics who say personal branding on LinkedIn is no longer worth it?

  • Dominyka VenciūtėDominyka Venciūtė
  • 2025-06-24

More and more people claim that LinkedIn is turning into Facebook: too many selfies, not enough expertise. Instead of in-depth industry insights, we see personal stories, casual reflections, and viral…

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