Category Personal & Employer Branding

It’s been nearly 5 years since I started Persona Cognita, a personal branding and employee advocacy company that transforms employees into ambassadors and helps founders, entrepreneurs, executives, and leaders achieve their goals through the power of personal branding, both online…

Today on social media, especially on LinkedIn, we see more and more content that organizations create to attract attention to themselves. Employee advocacy programs are also becoming more and more popular. Employees are encouraged to create more content as they…