What can you learn about personal branding from Anna Delvey?
Prologue. Together with my colleague Viktorija we came up with the idea to write this article after we completed watching Netflix’s “Inventing Anna”. We had the draft ready on the…
How to handle criticism in the era of personal branding?
Today, more and more people create content from their personal social media accounts as they understand that this allows them to build a more intimate relationship with their audience, reveal…
Focusing on employees‘ personal brands – a worthy investment or a risk to lose talents?
Writing about trends for the next year in specific industries seems natural at the end of the year. But when it comes to personal branding, the main principles remain the…