Trainings - Persona Cognita

Strengthening personal brands within organizations

Personal brands are becoming an increasingly more important element of the image of organizations and professionals.

Even though the phrase isn’t new, it’s still highly mythicized and enveloped in stereotypes. Today, with the help of social media, everyone can develop a strong personal brand.

During the training, we will introduce you to the concept of personal brand, share our insights on why investing your time and energy into developing a personal brand is worth it and will introduce its benefits for the organization.

Participants will get an opportunity to:

get to know the principles of strengthening one’s personal brand;
discover the best strategy for positioning themselves and their organization on LinkedIn (other social media channels – as needed);
find out more about the strategies of creating content on chosen social media platform;
adapt content creation ideas for personal and organization’s image.

Value for you

acquired knowledge will allow your employees to strengthen their personal and organization’s brands;
knowledge and insight will encourage creating interesting, high-quality, and appealing content;
increased organization’s visibility online;
increased appeal in the eyes of your target audience;
bigger employee engagement.

Training duration

4-16 academic hours.
We will customize the program according to your needs.

Participants will get an opportunity to:

Value for you

Training duration

Interested in trainings? Let’s talk!